| Management number | 251644888 | Release Date | 2026/09/26 | List Price | US$8.00 | Model Number | 251644888 | ||
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This book provides a comprehensive roadmap for ESL instructors transitioning into the specialized field of Business English. Moving beyond traditional grammar-heavy methods, the book advocates for Task-Based Language Teaching (TBLT) and Project-Based Learning (PBL) as the primary vehicles for professional development. It introduces the BELF (Business English as a Lingua Franca) paradigm, emphasizing that in a globalized economy, the goal is communicative effectiveness and intelligibility rather than native-speaker mimicry. Readers are guided through the full lifecycle of a course, from conducting rigorous needs analyses and curating authentic workplace materials to facilitating high-stakes simulations and managing virtual teamwork challenges. With a deep focus on intercultural communicative competence and nonverbal signaling, the book equips teachers to become professional facilitators who can prepare learners for the messy, high-pressure reality of international business. It is a vital resource for anyone looking to deliver measurable, performance-driven results in the corporate classroom.
| Book format | Paperback |
|---|---|
| Fiction/nonfiction | Non-Fiction |
| Genre | Textbooks |
| Publication date | April, 2026 |
| Pages | 256 |
| Subgenre | Adult & Continuing Education |
| Series title | No Series |
| Number in series | 0 |
| Edition | 1 |
| Publisher | Amazon Digital Services LLC - Kdp |
| Original languages | English |
| Language | English |
| Educational level | Higher |
| Features | Hypoallergenic |
| Is collectible | N |
| Recording time | 0 min |
| Retail packaging | Single Piece |
| Assembled product dimensions (l x w x h) | 6.00 x 0.54 x 9.00 in |
| Assembled product weight | 0.76 lb |
| Bisac subject heading | Education |
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